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65-Inch Sony Bravia LCD HDTV Available For $5000; New LED-Backlit Bravias To Be Announced at CEDIA This September

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Sony Style has just revealed its latest Sony Bravia LCD HDTV. The new 65-inch model (KDL-65W5100) is now available for $4,999.99 USD on Sony Style. Besides the humongous price tag, this HDTV has: a full HD 1080p resolution, Motionflow 120Hz technology, the BRAVIA Enging 3, a 50,000:1 dynamic contract ratio, seven HD inputs, BRAVIA Internet Video/Widgets, and it's also Energy Star 3.0-certified.

Along with that news, we're also hearing Sony plans to unveil new LED-backlit Bravia HDTVs this September at CEDIA 2009. What could we be expecting at CEDIA? Well, check out what Sony Insider had to say below.

According to the FlatpanelsHD site the new LED models will be using more cost effective white LED instead of RGB LEDs used in the current XBR8 (X4500 series in Europe). Also Bravia Engine Pro (BE3) will be incorporated. The Pro version incorporates a principle known as Black Frame Insertion (BFI). BFI utilizes the basic principle that the human eye needs to be “reset” regularly. The human eye does not forget a picture right away because it stays on the cornea for a short period of time. You might recognize this from a very quick light flash that “hangs” for a while on your cornea. But by inserting very short black frames between the original frames, Sony can constantly reset the eye, so you perceive the image on the TV as smoother and without motion trailing.
Other expected features of the sets are:
  • DLNA (client Photo, Music, Video)
  • Motion Flow 240 Hz
  • BRAVIA® Internet Video
  • BRAVIA® Internet Widgets
  • LightSensor™ Technology and Idle TV Standby
  • Internet Radio
Sony XBR line will be available in 40, 46 and 55-inches (65 inch model was also rumored). Of course pricing will be announced later on as well, and our guess is Sony will not be charging a hefty sum like they used to with XBR8 due to the lower cost white LEDs. Time will tell.

Let's hope that Sony Insider is correct about the whole price tag portion because that's a huge factor.

[Sony Insider (65-Inch), Sony Insider (CEDIA)]



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